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Support the Rural Victory Fund


Nine states are key to Democratic control of the Senate and White House in 2024. Thirty-eight percent of voters in these states live in rural areas, small towns, cities of less than 50,000.


In states where the margin of victory is often just 1-2%, Democrats are currently getting 30-40% of this rural and small town vote. Connecting with these voters enables us to build strength in rural America and win elections.


Force Multiplier is again partnering with the Rural Democracy Initiative to support the groups engaged in the essential work of organizing rural voters. 


Our 2024 Rural Victory Fund supports a slate of C4 groups mobilizing rural and small town voters in five of our target states. 

MICHIGAN: We the People Michigan

We the People Michigan is focused on building deep relationships in a wide range of rural, urban, and suburban communities across the state, from the Keweenaw Peninsula to the city of Detroit. They are dedicated to building disciplined organizing capacity in communities across the state by developing a strong narrative and an agenda rooted in the concerns of the communities. They are building a progressive statewide multiracial coalition. 


Our support will allow WTPMI to retain staff and hire additional canvassers, organizers, and managers to  work year-round with the deep canvassing team in the lead-up to 2024 election work in support of the Democratic Senate candidate and Biden/Harris.

MONTANA: Big Sky 55+ 

Big Sky 55+ engages the 56% of Montanans who are 55 and older on the policy issues that impact them most: affordable housing, healthcare, Medicare and Social Security protection, prescription drug prices, and availability of nursing home beds.  


Big Sky works through relational networking in this enormous state and is holding Medicare Negotiation Town Halls with Senator Tester. To be successful,  they need funding to increase their organizing infrastructure.. Big Sky 55+’s 2023 policy and advocacy work is establishing a strong foundation to ensure the re-election of Jon Tester and to win the new competitive Congressional seat created in 2022.

NORTH CAROLINA: Down Home North Carolina

Down Home North Carolina is an organizing project led by the working people of North Carolina’s small towns and rural communities. Their mission is to work together to increase democracy, grow the good in their communities, and pass a healthy and just home down to their grandbabies. They are one of our key partners in North Carolina, particularly since their constituency is only rural, and they work to build a multiracial coalition across working families, which is unique for our grantees in the state. They work in Alamance, Cabarrus, Haywood, Jackson, Johnston, Granville, Watauga, and Madison Counties, which are in Central and Western North Carolina. As a People’s Action affiliate, they’ve been effective at deep canvassing and voter persuasion efforts, and have achieved significant, durable effects changing voters’ minds about health care, immigration, and Trump.

OHIO: is a national rural action and communications hub that includes a network of over 500,000 people. They seek to ensure that the concerns of rural voters are recognized in federal policy and helped secure $200 million in rural-specific funding through the RECOMPETE Act. They also work to communicate these policy victories to rural communities and to ensure there is  sufficient capacity to utilize these funds. Our support will help them achieve their organizing, civic engagement, policy, and communications goals in a challenging funding environment. Your funds will be allocated for their work in Ohio.


Pennsylvania United organizes and builds power across Western Pennsylvania in communities that have experienced historic disinvestment from both economic opportunities and organizing resources. Their primary strategies include community organizing, research, advocacy, and strategic communications. 


Many rural voters are swing voters, and these swings can determine elections!

If you would like to make a donation from a donor advised fund, your retirement account, or personal or family charity,  please contact us at

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