“I’ve spent decades using my voice to bring people together. Now, I’ll use it to fight for the place we call home, because this is the only stage that really matters – and it’s worth fighting for....Lots of farmers that I know, and people in the construction industry, are very frustrated right now because they don't have people to work. They offer people more money, they do everything they can. They still can't field a crew.” ​(The Texas Tribune, 9/17/25)

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To hear directly from candidate Pulido, watch this short video:

The Singer Who Hopes to Flip a South Texas District

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BACKGROUND AND EXPERIENCE

Bobby Pulido was born and raised in Edinburg, Texas where he still lives with his wife and four sons. He studied political science in college before launching a successful music career that has established him as one of Tex-Mex (Tejano) music’s most recognized and popular voices. He is a small business owner and entrepreneur as well.

  

ON THE ISSUES

Issues that matter to Pulido reflect the family and community values shaping his life in the Rio Grande Valley region. According to his website, in Congress, Pulido will focus on:

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•  A strong economy that rewards hard work

• Strong, common-sense agriculture policy that protects farmers, ranchers, and our natural resources

• Secure borders without destroying families and with a fairer and reasonable path to citizenship

• Healthcare that protects our families

• Education that invests in our children and teachers

• A regional strategy that deals with a growing water crisis in the Rio Grande Valley region

 

POLITICS IN TEXAS

Texas remains solidly Republican, with the GOP holding every statewide office, both US Senate seats, and majorities in the state legislature. The state’s 38 member House of Representatives delegation includes 25 Republicans, 12 Democrats and one vacancy. The Texas Supreme Court is entirely Republican.

 

TX 15 was one of the first Latino-majority districts in the country and has been represented by Latinos since 1965. The district was redrawn in 2025 to make it more favorable to Republicans.

 

Pulido’s opponent is Republican incumbent Representative Monica De La Cruz who was re-elected in ‘24 with 57% of the vote in a district carried by Trump by 59%. In 2022, she became the first Republican and first woman elected to the seat.

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This race is rated Likely R. But Pulido’s unique profile and charismatic appeal could help regain Hispanic voters in South Texas, especially considering the damaging impacts of the Trump regime policies in the region.